Meet the Owner of Naturally Soi’ Candle Co.
For founder Rashenda Fraley, Naturally Soi’ Candle Co. began as more than a business- It was a moment of transformation. In 2020 , during a season of uncertainty, she turned to candle-making as a quiet escape, blending creativity and calm within her home. What started as therapy soon became a vision; to bring luxury, light, and intention to everyday spaces.
Guided by her belief that luxury should be both accessible and meaningful, Rashenda created Naturally Soi’ as a reflection of elegance and energy - candles that not only smell exquisite but also tell a story of peace, purpose, and self-care. Each candle is hand poured with 100% natural soy wax and infused with soulful fragrance notes that transform ordinary moments into indulgent rituals.
Today, Naturally Soi; embodies Rashenda’s philosophy of living beautifully and intentionally - because luxury isn’t about the price tag, it’s about the feeling it leaves behind.
“From wax to wick - every element is chosen with intention, creating luxury you can feel good about”
-Rashenda Fraley
Owner/Creative Mind of Naturally Soi’ Candle Co.
100% Natural Soy Wax
All natural, renewable wax made from soybeans. It burns cleaner and longer than traditional paraffin wax, offering an eco-friendly, non-toxic candle experience.
Essential Oils
Our blends infuse each product with nature’s finest aromas - promoting relaxation, balance, and a touch of everyday luxury.
ECO Cotton Wicks
Our eco-friendly cotton wicks are lead-free and clean burning, ensuring a steady flame and minimal soot - for a safer, more sustainable burn every time.